Tag: Wisdom

Snap Wisdom #1: Truth

• 15% Facts and Data
• 50% Emotion
• 35% Point of Reference (where you or the victim were when it
  happened).
• Too many facts and too much data humiliate victims, makes
  them angry, deaf, and search for an attorney.
• A single victim tear, especially in front of a jury or on television,
  can wipe out more data, and smart experts than you can possibly
  assemble.